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General Manager - FMCG Business
🏢 Confidential
📍 Cairo, Egypt💼 On-site⏰ Full-time🎯 20+ years📊 Manager
📋 Job Description
Strategy & Corporate Leadership Define and execute long-term corporate strategy aligned with growth and profitability objectives Lead strategic planning cycles, including expansion, diversification, and transformation initiatives Ensure alignment of all business units with corporate vision and objectives Financial Leadership & Value Creation Own full P&L responsibility with focus on EBITDA growth and margin expansion Drive capital allocation and investment decisions as part of investment committee. (NPV, IRR, ROI) Optimize cost structures and improve financial efficiency Commercial & Export Leadership (Critical) Develop and lead end-to-end commercial strategy (pricing, channels, product mix, market penetration) Drive export growth and international expansion across GCC, Africa, and global markets Build strategic relationships with key accounts, distributors, and international partners Lead sales, marketing, and brand positioning to maximize market share Operations & Manufacturing Excellence Oversee multi-plant operations across IQF, frozen, canned, and concentrate production lines Drive operational efficiency, capacity optimization, and cost reduction initiatives Ensure excellence across different plans, maintenance, (OEE) and asset utilization Supply Chain & Procurement Lead end-to-end supply chain from sourcing to distribution Optimize procurement strategies for raw materials and packaging Ensure supply continuity, cost efficiency, and logistics excellence Quality, Food Safety & Regulatory Compliance Ensure full compliance with food safety standards (HACCP, ISO, BRC) and regulatory requirements Lead quality assurance and continuous improvement across all operations Maintain highest standards for product quality and customer satisfaction Human Capital & Organization Development Lead organizational design, talent strategy, and succession planning Build high-performing leadership teams across all functions Drive performance management, culture transformation, and employee engagement Digital Transformation & Data Analytics Lead digital initiatives including ERP, BI dashboards, and automation Leverage technology to enhance efficiency and reporting accuracy Governance, Risk & Compliance Establish strong governance frameworks and internal controls based on policies and authority matrix. Lead enterprise risk management (operational, financial, compliance risks) Ensure transparency and alignment with board and shareholder expectations Stakeholder & Board Management Act as primary interface with Chairman, Board of Directors, and investors Present business performance, strategic plans, and financial results Manage external relationships with regulators, partners, and key stakeholders
✅ Qualifications
Bachelor’s degree in business administration, Engineering, Food Technology, or related field MBA (Finance / Strategy) strongly preferred 20+ years of experience, including 8–10 years in executive leadership roles Proven success in managing large-scale, multi-site food manufacturing operations Strong background in commercial leadership and export markets (mandatory) Experience in processing operations (concentrates, frozen vegetables and fruits and canned food)

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